Your inventory isn't a pricing problem. It's a friction problem.
Every unsold spec home is carrying costs while a qualified buyer sits stuck in a lease. We list your homes for 1% and put the rest of the commission to work clearing the real obstacles between your buyer and the closing table.
A commission built to close deals, not just represent them.
Full-service brokerage typically runs 3% on the listing side. We take 1%. The remaining 2% doesn't disappear — it becomes leverage your sales team can put directly toward the thing that's actually holding a buyer back, whether that's a rate buydown, closing costs, or exiting a lease. On top of that, we handle and cover the home's advertising — so neither piece comes out of your build budget.
We advertise the home.
Professional photography, digital ad placement, and listing syndication across the major portals — planned and paid for on our side, not billed back to your marketing budget.
We fund the buyer incentive.
Rate buydowns, closing costs, or a lease payoff — structured into the transaction so your price and your margin stay where you set them.
The lease is the objection. We remove it.
Your most qualified buyer is often the one already renting nearby — they know the area, they're ready, and they're trapped by a lease they can't break without a penalty. Our Lease Buyout Program clears that path so the decision to buy isn't also a decision to eat two payments.
It's one program under the partnership — built to be paired with whatever else a specific buyer needs to say yes.
- 01We contact their landlordTo confirm reletting fees or the true cost of exiting the lease early.
- 02We reimburse it at closingFunded through the transaction — folded into the commission structure above.
- 03Zero cost to the buyerNo fee, no catch — just one less reason to keep renting.
Four steps from inventory to closed file.
List at 1%
We take on your available inventory or spec homes at a 1% listing fee — no long-term exclusivity required to start.
Match the incentive
For each buyer, we identify what's actually in the way — a lease, a rate, closing costs — and structure the 2% to solve it.
We run point
Landlord calls, paperwork, buyer questions — handled by our team so yours stays focused on the build and the walk-through.
Close on schedule
Reimbursements and incentives settle through the transaction itself, so your closing timeline doesn't move.
“The homes were always the easy part. It was always the lease standing between a buyer and the signature.”
Tell us what you're building — we'll tell you how fast we can move it.
Send over your current or upcoming inventory and we'll walk your team through the 1% structure and which buyer programs fit best.